Write Antiques Listings That Sell
Selling antiques and collectibles? Here are five ways to reel in those bidders that you may not have thought of:
1) Don't waste space on adjectives
Car dealers don't. Nor should you: Don't write: "You'll love this wonderful , unusual antique box, with its elegant design ..." Instead think of a typical car ad: 2005 Lexus, new tires, CD player, leather seats, GPS: $22,000 and do the same. Just give the facts: "A19th Century mahogany box with carved moldings, and interior lined with red velvet..." People don't have time to listen to songs of praise. If it's "elegant" they can see that. Stick to the facts and the item will sell itself.
2) Flat shipping charges sell
When people do a search on eBay your shipping charge now appears right next to your title and price in the search results.
If you don't have a flat rate charge, potential bidders see "Not Specified" or "Calculate" (if you are using eBay's shipping calculator) instead.
Not surprisingly, items with an actual shipping price get the first click from busy eBayers.
How do you decide on a flat shipping price? Go to your shippers' website -- like USPS -- and calculate an amount midway between t... ...read the full guide >>>
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